Cookie Policy

1. Overview

We use cookies and similar technologies (collectively, “cookies”) to keep our site secure and functional, measure usage, improve performance, and support marketing. This policy explains the types of cookies we use, our region‑aware consent approach, how you can manage preferences, and how long we retain your choices.

2. What are cookies?

Cookies are small text files that are stored on your computer or mobile device when you visit a website. They help the website remember your device and how you interacted with it, which is useful for various purposes.

3. How we use cookies

We use cookies to:

• Provide core site features (navigation, forms, security).
• Understand which pages are used and improve performance.
• Remember preferences to enhance your experience.
• Support measurement of campaigns and audience interest (subject to consent).

4. Types of cookies we use

• Essential: Required for our website to work (e.g., page navigation, security, form submission). These cannot be turned off.
• Analytics: Help us measure traffic and usage to improve content and performance.
• Marketing: Enable more relevant outreach and measure advertising effectiveness.

5. Region‑aware consent (EU/UK opt‑in, NA implied)

We use a hybrid consent model:

• EU/UK: Non‑essential cookies (analytics/marketing) are off until you provide explicit consent.
• North America and other regions: Non‑essential cookies may be enabled by default (implied consent). You can opt‑out at any time.

You can always change your choices using the “Cookie settings” link in the site footer. When regulations change or our policy is updated, we may re‑prompt you to review your settings.

6. Managing your preferences

• In‑site controls: Use “Cookie settings” in the footer to enable/disable Analytics and Marketing cookies.
• Browser controls: Most browsers let you block or delete cookies. Blocking some cookies may impact site functionality.
• Retention: We store your consent choice for up to 180 days or until policy changes prompt a new choice.

7. Third‑party cookies we use

We may use trusted third parties to help operate our site and measure performance. Depending on your settings and region, the following may load:

• Google Tag Manager / Google Analytics: site usage measurement and event tracking.
• HubSpot: embedded forms and engagement analytics.
• Meta Pixel: advertising measurement and optimization.
• LinkedIn Insight: campaign analytics and audience insights.

These services set their own cookies. For more details, consult each vendor’s privacy and cookies pages.

8. Changes to this policy

We may update this policy to reflect changes in technology, regulation, or our services. When material changes occur, we will update the “Effective Date” and may re‑prompt for consent.